On The Edge Media
Oppurtunity:
The Results (First 90 Days)
Key Takeaways:
The Results (First 60 Days)
Generated 95,291 total views and reached 17,264 accounts, a +259% increase in reach.
Content mix performed evenly: Posts 43.6% | Reels 34.2% | Stories 22.2%.
Drove 3,219 profile visits (+63.7%) and over 3,000 link clicks (+67%), boosting traffic and engagement.
Influencer campaigns and email marketing delivered authentic content, stronger guest connections, and engagement above industry benchmarks.
Our Approach:
Key Takeaways:
Integrated strategy wins: By aligning social media, influencer partnerships, and email marketing into a single cohesive approach, Fuji Group was able to amplify results far more quickly than if each channel had been managed separately. This multi-channel strategy created a seamless guest journey and delivered measurable impact within just 60 days.
Content resonates: With a +259% increase in reach in two months, the results proved that Fuji Group’s digital storytelling connected strongly with both loyal followers and new audiences. A balanced mix of posts, reels, and stories showcased the brand while inspiring authentic engagement and community loyalty.
Hospitality goes digital: Fuji Group’s online presence became an authentic extension of its in-restaurant hospitality. By translating warmth, creativity, and community into a vibrant digital identity, the brand engaged guests before they even stepped inside, expanding its influence beyond physical locations.
